Alla Franca Collection
Watch the full show >

Alla Franca Capsule Collection was inspired by the Bulgarian cultural heritage and its complex background.The word “alafranga” (from Italian “alla franca”) was used in the Balkans to describe modernist ideas and trends in the context of things such as clothing, food and decor. The Western lifestyle that was chic, new and modern was called Alafranga, and it stood in contrast to everything that was oriental, old-fashioned and traditional. 

OUR BESTSELLERS

Check our All White
Collection

In my first collection - ALL WHITE - I wanted to explore the colour as a symbol of purity, honesty and freedom. The release represented not only the new beginning for me and the brand, but also my love for simplicity and meaning.
Opera Gloves
95 лв.
Alla Franca Cap
89 лв.
810

Coming soon

Blazer Alla Franca
360 лв.
Opera Gloves
95 лв.
Pafta Mini Dress
225 лв.
Pafta Mini Dress
225 лв.
2019

Coming soon

[ajaxsr-shopitems gridwidth="" type="grid" navigation="" navigationdot="" navigationarrow="" navigationmobile="" columns="4" rowhalf="" halfheight="" mobilecolumns="1" randomwidth="" unveil="false" spacing="spaced-small" filtershow="cat" count="8" filtercategory="best" layoutcustom="inherit" titlesize="" showprice="" showaddtocart="" showhoverimage="" variationposition="" badgeposition="" metaalignment="" metaposition="" boxbg=""]
[ajaxsr-shopitems gridwidth="" type="grid" navigation="" navigationdot="" navigationarrow="" navigationmobile="" columns="4" rowhalf="" halfheight="" mobilecolumns="1" randomwidth="" unveil="false" spacing="spaced-small" filtershow="cat" count="8" filtercategory="62" layoutcustom="inherit" titlesize="" showprice="" showaddtocart="" showhoverimage="" variationposition="" badgeposition="" metaalignment="" metaposition="" boxbg=""]
[ajaxsr-shopitems gridwidth="" type="grid" navigation="" navigationdot="" navigationarrow="" navigationmobile="" columns="4" rowhalf="" halfheight="" mobilecolumns="1" randomwidth="" unveil="false" spacing="spaced-small" filtershow="cat" count="8" filtercategory="60" layoutcustom="inherit" titlesize="" showprice="" showaddtocart="" showhoverimage="" variationposition="" badgeposition="" metaalignment="" metaposition="" boxbg=""]
[ajaxsr-shopitems gridwidth="" type="grid" navigation="" navigationdot="" navigationarrow="" navigationmobile="" columns="4" rowhalf="" halfheight="" mobilecolumns="1" randomwidth="" unveil="false" spacing="spaced-small" filtershow="cat" count="8" filtercategory="63" layoutcustom="inherit" titlesize="" showprice="" showaddtocart="" showhoverimage="" variationposition="" badgeposition="" metaalignment="" metaposition="" boxbg=""]